Published November 18, 2025

Why Today’s Market Is a Sweet Spot for Serious Buyers: Inventory Is Up, Interest Rates Are Steady, and Opportunity Is Knocking

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Written by Abe Mardanlou

Why Today’s Market Is a Sweet Spot for Serious Buyers: Inventory Is Up, Interest Rates Are Steady, and Opportunity Is Knocking header image.

If you’ve been watching the market over the past few years, you’ve probably noticed a major shift across the Wasatch Front. As of today, the Wasatch Front Regional MLS is sitting at 13,076 active listings. This is one of the highest totals we’ve seen in years. For buyers, this is the real-estate equivalent of walking into a grocery store and finding fully stocked shelves after months of slim pickings. More homes, more choices, more negotiating power. And for those who’ve been waiting for the “right moment,” we think the time is here.

At the same time, interest rates have leveled out around 6%, which believe it or not is historically normal. But here’s where things get interesting. Even with normal rates, many would-be buyers simply can’t qualify. Between debt-to-income ratios, rising living costs, and stricter lending standards, the number of truly qualified buyers has thinned out. And that thinning creates a dynamic you don’t see every day. High inventory combined with reduced buyer competition.

For the brave, qualified buyers who are in a position to move, this market can create real deals. With more than 13,000 listings, it’s no longer a race to write the fastest offer. You can actually take a breath and be a little picky. We encourage you to walk through multiple homes, compare features, consider commute times, and prioritize what really matters. Homes that check every box used to feel mythical. But right now they’re sitting waiting on the MLS to be toured.

This inventory surge also flips the script on negotiations. Sellers who have been sitting on the market for weeks or months are far more open to concessions, repairs, and price adjustments. While every home and every situation is different, we’re entering a season where buyers can secure better terms, better pricing, and better long-term value than they could at almost any point in the last five years. It’s like the “sweet spot” of real estate: stable rates, motivated sellers, and more homes than your thumb can scroll through.

So if you’re thinking about making a move, the window is open and wide. High inventory plus moderate interest rates equals opportunity, especially for buyers who’ve been patient, prepared, and ready to act. If you think you are in a place to make a move let’s take a look at your picture to see what buying in this market look like. At Lemonade Real Estate, we love helping clients find that perfect home where memories can flourish for years to come. If you’re ready to explore what this market has to offer, reach out anytime. The choices are abundant… and the timing is sweet.

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